Comments on: Launching on the App Store – It’s simple physics http://majicjungle.com/blog/?p=224 Musings on Mac and iPhone software/game development Tue, 07 Sep 2010 04:10:04 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Facebook Indie Games http://majicjungle.com/blog/?p=224&cpage=1#comment-3345 Facebook Indie Games Wed, 10 Mar 2010 19:55:37 +0000 http://majicjungle.com/blog/?p=224#comment-3345 Great advice, love it! Not just iPhone apps but any consumer good you want hyped. Most blockbuster movies are blockbusters on the day of launch. A few achieve cult status on DVD, but it's rare -- and usually a mistake. Great advice, love it! Not just iPhone apps but any consumer good you want hyped.

Most blockbuster movies are blockbusters on the day of launch. A few achieve cult status on DVD, but it’s rare — and usually a mistake.

]]> By: Chase iPhone Games http://majicjungle.com/blog/?p=224&cpage=1#comment-3230 Chase iPhone Games Wed, 17 Feb 2010 00:55:44 +0000 http://majicjungle.com/blog/?p=224#comment-3230 Thanks David, I'm taking your good advice - there are always ways to push your app, and the big push must work at launch or your going to be fighting an uphill battle. James, I know that will be paying for ads on iphone review sites, but you could always start an <a href="http://iphone-games-review.com/" rel="nofollow">iphone games review site</a> of your own. It's cheap and really easy if you use wordpress. Just a thought ;) Thanks David, I’m taking your good advice – there are always ways to push your app, and the big push must work at launch or your going to be fighting an uphill battle.

James, I know that will be paying for ads on iphone review sites, but you could always start an iphone games review site of your own. It’s cheap and really easy if you use wordpress. Just a thought ;)

]]> By: We Heart Games » Blog Archive » Marketing Resources for Indie iPhone Developers http://majicjungle.com/blog/?p=224&cpage=1#comment-3025 We Heart Games » Blog Archive » Marketing Resources for Indie iPhone Developers Sun, 20 Dec 2009 02:49:20 +0000 http://majicjungle.com/blog/?p=224#comment-3025 [...] Launching on the App Store: It’s simple physics – David Frampton, great advice, short and sweet: “Do it all at once.” [...] [...] Launching on the App Store: It’s simple physics – David Frampton, great advice, short and sweet: “Do it all at once.” [...]

]]> By: James http://majicjungle.com/blog/?p=224&cpage=1#comment-3022 James Sat, 19 Dec 2009 19:20:00 +0000 http://majicjungle.com/blog/?p=224#comment-3022 Good advice, the only problem is that for most developers without a marketing budgets it's near impossible to create any sort of a huge marketing explosion out the gate. Basically what you're suggesting is to somehow get all the review sites to review your game at once along with all sorts of other marketing techniques (twitter, facebook, running naked across the Apple campus). I've personally had an impossible time getting review sites to even give a rats ass about our game. The only responses I get (if any, after about 60+ review requests) : - Hey your game is somewhere in our massive review queue, for $$ we'll expedite your review. - Hey we don't have time to review your game but would you like to advertise on our site, we can send you our marketing package (pocketgamer.co.uk) Your advice to somewhat contradictory. Word of mouth doesn't happen with some sort of huge marketing effort out the gate. Word of mouth happens for a period of time (could be a short period of time). Here is what it really takes to get your game into the top 100, either one of these will work or a combination of both: - Requisite: - Make an awesome game. Without an amazing game you'll need to multiply any option you pick by 10x (approx :) ) the amount of money/effort. - Extreme amount of luck (get noticed by Apple, get noticed by someone important in the media) - Lots of marketing money (pay for a bunch of reviews, get a PR firm to help) - Know the right people Good advice, the only problem is that for most developers without a marketing budgets it’s near impossible to create any sort of a huge marketing explosion out the gate. Basically what you’re suggesting is to somehow get all the review sites to review your game at once along with all sorts of other marketing techniques (twitter, facebook, running naked across the Apple campus). I’ve personally had an impossible time getting review sites to even give a rats ass about our game. The only responses I get (if any, after about 60+ review requests) :

- Hey your game is somewhere in our massive review queue, for $$ we’ll expedite your review.
- Hey we don’t have time to review your game but would you like to advertise on our site, we can send you our marketing package (pocketgamer.co.uk)

Your advice to somewhat contradictory. Word of mouth doesn’t happen with some sort of huge marketing effort out the gate. Word of mouth happens for a period of time (could be a short period of time).

Here is what it really takes to get your game into the top 100, either one of these will work or a combination of both:

- Requisite:
- Make an awesome game. Without an amazing game you’ll need to multiply any option you pick by 10x (approx :) ) the amount of money/effort.

- Extreme amount of luck (get noticed by Apple, get noticed by someone important in the media)
- Lots of marketing money (pay for a bunch of reviews, get a PR firm to help)
- Know the right people

]]> By: Ryan Wade http://majicjungle.com/blog/?p=224&cpage=1#comment-2915 Ryan Wade Sat, 28 Nov 2009 00:08:45 +0000 http://majicjungle.com/blog/?p=224#comment-2915 Good stuff dude, and I definitely agree! Thanks for the post, Ryan Good stuff dude, and I definitely agree!

Thanks for the post,

Ryan

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